When looking at developing your practice in a helping profession, so little has to do with numbers anymore. More has to do with how we get along with others, how we connect, how we develop meaningful relationships. The challenge for developing your business is recognizing that fact and seeking ways to better connect YOU with your client or customer.  You need to address the space between you. I have long since recognized that I am my brand. People seek my help because of me. I have my own unique attributes or identifiers that will appeal at least to some segment of persons seeking my service.  Those attributes include training, experience and approach to working with people in addition to identifiable services. I also demonstrate my values of transparency and frankness in service delivery. I talk about my challenges and I talk about my values. People come to know me before ever coming to see me.  How about you? How about your brand? How about your service? What do people know about you, your business, the people you serve and how you come across? Let’s look at the connection between people. In any service business, connection is key. How will you connect? Gary Direnfeld

When looking at developing your practice in a helping profession, so little has to do with numbers anymore. More has to do with how we get along with others, how we connect, how we develop meaningful relationships. The challenge for developing your business is recognizing that fact and seeking ways to better connect YOU with your client or customer.  You need to address the space between you. I have long since recognized that I am my brand. People seek my help because of me. I have my own unique attributes or identifiers that will appeal at least to some segment of persons seeking my service.  Those attributes include training, experience and approach to working with people in addition to identifiable services. I also demonstrate my values of transparency and frankness in service delivery. I talk about my challenges and I talk about my values. People come to know me before ever coming to see me.  How about you? How about your brand? How about your service? What do people know about you, your business, the people you serve and how you come across? Let’s look at the connection between people. In any service business, connection is key. How will you connect? Gary Direnfeld